AGP Executive Report
Last update: an hour agoOOH & Industry Awards: The Out of Home Advertising Association of America (OAAA) named its inaugural 2026 Honors Circle winners, spotlighting leaders across sales, operations, real estate and creative at brands including Clear Channel, Lamar and Kevani. Ad Tech & Data Governance: Convertr appointed Greg Jordan as chief product officer to strengthen how B2B teams govern lead and contact data before it hits CRMs and downstream workflows. Programmatic/Monetization Watch: Magnite will report Q2 2026 results on Aug. 5, a key read-through for sell-side ad tech momentum. Creator Economy at Cannes: Woof Studios Africa brought a creator-economy push to Cannes Lions, arguing African creators are building the distribution and trust infrastructure brands need. Targeting Shift in South Africa: Flow Platform launched Audience Marketplace 2.0, aiming to reduce friction in buying first-party audience segments via a single marketplace. Energy & Retail Ad Spillover: Oil volatility from renewed US-Iran tensions pushed Indian markets lower and kept fuel prices unchanged in India, a reminder that macro swings can quickly reshape ad budgets and retail demand.
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