Outdoor Advertising Regulation: Zambia’s Ministry of Local Government is reviewing its draft Outdoor Advertising Policy to tighten billboard/digital display placement, improve road safety, and boost local authority monitoring and revenue collection. OOH Crackdown: Johannesburg launched a tougher “No to illegal outdoor advertising” push, dismantling unauthorised billboards tied to major brands and media owners after earlier legal approaches failed. Creative Recognition: Paraguay agency Oniria won a Bronze Lion at Cannes Lions 2026 for “Santa María Pueblo Hotel,” a community-as-hospitality campaign built with tourism authorities. Audio Ad Aggregation: AdExchanger reports fragmented audio publishers are banding together via aggregation to offer advertisers the scale and measurement they want. Brand Value vs Measurement: A Gain Theory survey finds 49% of senior marketers can’t defend creative decisions with CFO-ready data, while scrutiny still skews toward media performance. Energy Policy With Marketing Implications: India lifted all sectoral restrictions on non-domestic packed LPG after West Asia supply stabilised—good news for restaurants, hotels and industrial users that rely on consistent fuel availability.