ARCON to Host Third Edition of Advertising Industry Curriculum July 8

The Advertising Regulatory Council of Nigeria (ARCON) is set to host the third edition of the Advertising Industry Curriculum (AIC) on July 8, 2025, at the Sheba Event Centre, Ikeja, Lagos. This year’s event is themed “From Dialogue to Data:...

Makinde to open 52nd AAAN AGM as Ibadan welcomes advertising industry leaders

Seyi Makinde, governor of Oyo state, will declare open the 52nd annual general meeting (AGM) and Congress of the Association of Advertising Agencies of Nigeria (AAAN), scheduled to take place from July 17 to 19 in Ibadan. The event, holding at...

Trio of Leaders Launch AI-Native Full-Service Marketing Company

Seasoned leaders Shamsuddin Jasani, Aatsi Desai Jasani and Gopa Kumar Menon have announced the launch of Theblurr — an AI-native, full-service marketing solutions company built to help brands win in a dynamic, data-driven world. With a core...

Advertising company The Buzz marks 20th anniversary

News Newsday Reporter 2 Hrs Ago Members of The Buzz advertising team at its De Verteuil Street, Port of Spain office. - The Buzz Limited recently celebrated 20 years in the advertising business. A release from the company on July 2 said, “Let’s be...

Cape Breton entrepreneurs launch social media marketing company

“One thing I was really surprised about is how much money businesses are putting towards advertisements that aren’t very effective, stuff like billboards and website stuff,” added McDonald. “You just need to have a business identity, that brand...

‘Change and fear’ dominated at Cannes Lions as ad industry has less to roar about

‘Change and fear’ dominated at Cannes Lions as ad industry loses some of its roar

Francis Dadzie celebrated for shaping Ghana’s advertising industry

The Advertising Association of Ghana (AAG) has paid a glowing tribute to its former Executive Director, Francis Dadzie, in recognition of his outstanding contribution to the growth and transformation of the advertising and communications industry...

The ad industry has a blind spot to SMEs

Opinion Humility could be the the industry’s most underrated growth strategy when it comes to reaching the long tail. The inconvenient truth is that the big guns aren’t paying the bills. It feels like the ad industry is doing a re-make of West...

American marketing company NIQ intends to raise $1.25 billion in an IPO

The Ultimate July 2025 Global Events List for Marketing & Business Professionals

Today, industry leaders need more than tools, they need perspective. And there’s no better place to gain that than at the world’s most respected conferences. Whether you’re seeking breakthrough strategies, AI-powered performance techniques, or...

Advertising Companies Cave to the FTC. Media Matters Sues To Defend the First Amendment.

On Monday, Andrew Ferguson, chair of the Federal Trade Commission (FTC), announced that his agency had reached a settlement with Omnicom Group and Interpublic Group of Companies (IPG), two of the largest advertising holding companies that had been...

Dr Deepak Prabhakar elevated as Executive Director (Marketing & Business Development) at MRPL

State-owned Mangalore Refinery and Petrochemicals Limited announced that Dr. Deepak Prabhakar is elevated to the post of Executive Director (Marketing and Business Development) of the company as a major change in Senior Management part. Dr. Deepak...

Agricultural Products Marketing Business for Empowerment

Agricultural products marketing encompasses several process ,let examine the processes. Market analysis Understand Demand and Supply systems, analysing market trends,consumers preference and production capacities. Market research Garthering data...

Ad industry music quiz launches to raise funds for Nabs

AdLondonCalling is launching what it claims to be the ad industry’s biggest music quiz to support Nabs. The event takes place on 29 October at the Electric Ballroom in London’s Camden. It will involve 50 teams from across the industry battling...

The ad industry is obsessed with AI — but what about its energy use and sustainability?

As the ad industry barrels head first into AI for its efficiency, scale and automation, the topic of sustainability — or even the energy it takes to use AI — seems to be forgotten. Artificial intelligence has dominated conversations with marketers...

Nicaraguan Filmmaker Premieres “Profane Prose” Short Film

Still from the Nicaraguan documentary “Una prosa profana” (Profane Prose) by filmmaker Juan Vílchez // Photo: Courtesy The film explores themes of “power” and “guilt”, inspired by the “spirit of rebellion” in Prosas Profanas by Ruben Darío, says...

In-house creators with behind-the-scenes footage, a departure from glossy, overt campaigns

Tang is what some in the fashion and lifestyle industries call a brand or in-house content creator. Unlike influencers, who are typically paid to promote products on their own channels, Tang’s job is to produce short videos that emulate...

TN IDMA to launch 'Brand Awards' at Pharmac South 2025 for marketing companies in the state

As a new initiative to encourage pharma marketers in the state, the Tamil Nadu IDMA (Indian Drug Manufacturers' Association) will introduce 'Brand Awards' to pharmaceutical marketing companies to recognize excellence in pharmaceutical marketing....

Chinese Marketing Company Aurora Mobile Plans to Adopt Crypto Treasury

Aurora Mobile (JG), a Nasdaq-listed marketing technology provider, is the latest publicly traded company to plan a treasury strategy that includes cryptocurrency investments. The Shenzhen, China-based company's board approved an initiative to...